44% think they make 1- 5 choices a day

44% think they make 1- 5 choices a day

The social research specialists…

ICM Unlimited is a dedicated team of social research and insights specialists with a reputation for high profile opinion research. Formed in 1989, we have a rich history of working with public bodies, charities, public health organisations, think-tanks, universities and media organisations.

We mix traditional and cutting edge methodologies and technologies to craft bespoke solutions – every client challenge is unique and so is the way we answer it. Whether your audience is citizens, service users or stakeholders, ICM can help you understand the key societal issues and public service challenges of the day. Our team are experts in behavioural change, communication evaluation, democracy and participation, policy evaluation, reputation, and user experience.

The ICM Unlimited team are proud members of Walnut Unlimited, the human understanding agency. Click here to find out more about how Walnut Unlimited can help you develop human insights to deliver brand growth.

53% ask friends and family before making a choice

53% ask friends and family before making a choice

Awards

We’re proud of the awards we have won and the accreditations we hold.

Check out our latest below


2015 Best Agency (finalist)

Winner- Agency Group of the Year 2016

Best Company 2016

Winner – MRS Operational Excellence 2015

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77% make choices based on their gut instinct

77% make choices based on their gut instinct

18% think they make only 1-2 choices a day

18% think they make only 1-2 choices a day


Join Our Team

We’re a group of smart, imaginative people on the forefront of understanding people and their choices.  And as of this year, we’re officially one of the best companies to work for in the UK.

Careers
Academy


We’re always on the lookout for talented people.
If you’d like to join the team

Get in touch

Applications for the 2017 Academy have now closed, and will reopen in the new year.

6% think they make no choices at all!

6% think they make no choices at all!