The social research experts.

Welcome to ICM.

We are more than a research agency. We are social research experts.

ICM Unlimited is the specialist social research and insight team at Walnut Unlimited. For thirty years we’ve partnered with public bodies, charities, not-for-profit organisations, think-tanks, universities and media organisations.

We mix traditional and cutting edge methodologies and technologies to craft bespoke solutions. Whether your audience is the public, service users or stakeholders, ICM can help you understand the key societal issues and public service challenges of the day. Our team are experts in public opinion, behavioural change, communication, consultation and participation, policy and strategy, reputation, and user experience.

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